For healthcare clinics and their agencies

Stop burning 40% of your ad budget on irrelevant clicks.

Nightly search-term reviews, bid adjustments, creative rotation, all automated. Plus weekly reports that tie spend to actual patient bookings. Built for clinics and the agencies managing them.

What I build

Four places ad ops stop eating the agency's week.

Nightly search-term review

Scans search terms across every ad group, auto-adds negatives for junk queries ('free dental clinic', 'dental assistant jobs'), blocks wasted spend before it happens.

Bid & creative ops

Adjusts bids by time, device, and location. Pauses losing creatives, promotes winners. Nightly, automatically.

Patient-call attribution

Ties ad spend to actual patient bookings, not just clicks. Weekly plain-English report the clinic owner can actually read.

Custom builds

Any manual workflow in patient acquisition or operations. Scoped, built, and installed inside the tools you already use.

How it works

Three steps. Fixed price. You own the output.

01

Map

We audit your ad accounts and pick the workflows wasting the most spend. Scoped plan with a fixed price.

02

Build

I build end-to-end. Data pipes, logic, reporting, alerting. Weekly check-ins. Four to eight weeks.

03

Install

Deploy inside your stack. Docs, runbooks, 30-day warranty. You own the code. No SaaS fees.

Investment

Fixed price. No day rates. No surprises.

One scope, one fee, one engineer. Most builds land between £12,500 and £25,000 depending on complexity.

System build
from £12,500

One-off, fixed scope

  • End-to-end build (data pipes, logic, reporting, alerting)
  • Installed inside your stack (Google Ads, Meta, GA4, your CRM)
  • Documentation and runbooks
  • 30-day post-install warranty
  • Full source code, in your repo, on day one
  • One engineer, weekly check-ins, no account managers
Book a call
Optional retainer
£2,500/month

Cancel any month

  • Monitoring and alerts on production workflows
  • Maintenance fixes and model upgrades
  • Priority on new builds and adjustments

Skip it and you still own the code. No lock-in.

Spend the ad budget on patients, not junk clicks.

Twenty minutes, no pitch deck. We pull up the search-terms report and look at the actual waste.

Book a 20-min intro